MARKETING

Scarlet Couriers, Calendar and Photo Competition

Scarlet had aways bought ready-made calendars but were keen for something unique – so we created a competition with the winners featuring in this bespoke calendar. Now in its fifth year, the competition has proved excellent for customer relations and press opportunities, while the calendar keeps the company name on show for a whole year.

Royal Academy of Arts Friends

We themed this Legacy Appeal around the headline “You’re in good company”, and illustrated it using faces from RA works of art. One of the benefits offered to donors is an invitation to a private view, so we suggested including a traditional invitation card as part of the pack.

PETA Gala

For PETA’s 30th anniversary we came up with a sparkly version of our iconic PETA rabbit which we applied to everything from the invitation and gala programme, through to the awards which were presented to the charity’s activist and celebrity supporters.

Vegetarian Recipe Cards

This set of vegetarian recipe cards, designed and illustrated by Lawrence & Beavan, was sold through PETA’s merchandise programme. We chose to use illustrations as it would have been prohibitively expensive to photograph each of the 100 dishes, and we liked the bright and inviting look.